Privacy Policy

Last updated: 23 August 2026

OMAO LTD ("OMAO", "we", "us", or "our") operates the website omao.store and the OMAO Collections online store.

We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, create an account, place an order, contact us, or otherwise interact with OMAO Collections.

By using our website, you acknowledge that you have read and understood this Privacy Policy.

1. Who We Are

The company responsible for your personal information is:

OMAO LTD
Company number: 16749048
Registered/correspondence address:
20 Wenlock Road, London, England, N1 7GU

Website: https://omao.store/

Email: omaoltd@gmail.com

Customer Support: +44 7405 430016

For data protection and privacy enquiries, you can contact us using the email address above.

2. What Personal Information We Collect

Depending on how you use our website, we may collect the following information:

Information you provide to us

When you create an account, place an order, contact us, subscribe to marketing communications, or otherwise provide information to us, we may collect:

  • Full name

  • Billing address

  • Delivery/shipping address

  • Email address

  • Telephone/mobile number

  • Account login information

  • Order and purchase history

  • Products purchased or considered

  • Information you provide when contacting customer support

  • Information you provide through contact forms

  • Marketing preferences

  • Any other information you voluntarily provide to us

Payment information

When you make a purchase, payment information may be processed by the payment service provider or ecommerce platform used to complete your transaction.

We do not need to store your full payment card details ourselves where these are securely processed by the relevant payment provider.

Payment providers may collect and process payment information in accordance with their own privacy policies and security requirements.

Information collected automatically

When you visit our website, certain technical information may be collected automatically, including:

  • IP address

  • Browser type and version

  • Device type

  • Operating system

  • Approximate location derived from IP address

  • Website pages visited

  • Products viewed

  • Referring website

  • Date and time of visits

  • Website interaction information

  • Cookies and similar technologies

We use this information to operate, secure, analyse, and improve our website.

3. How We Use Your Personal Information

We may use your personal information for the following purposes:

Processing and fulfilling orders

We use your information to:

  • Process purchases

  • Confirm orders

  • Process payments

  • Arrange delivery

  • Provide order tracking

  • Handle returns, refunds and exchanges

  • Provide customer support

  • Communicate with you about your order

Managing customer accounts

If you create an account, we may use your information to:

  • Create and maintain your account

  • Allow you to view your order history

  • Provide account-related services

  • Help you access or recover your account

Customer service

We may use your information to respond to enquiries, complaints, questions, requests for assistance, and other communications.

Website operation and security

We may use technical information to:

  • Operate our website

  • Maintain website functionality

  • Detect and prevent fraud

  • Protect our website and customers

  • Investigate suspicious activity

  • Troubleshoot technical problems

Improving our products and services

We may analyse information about website usage, purchases, and customer interactions to improve our products, website, services, and customer experience.

Marketing

Where permitted by law, we may send you information about our products, offers, promotions, and other marketing communications.

Where your consent is required for electronic marketing, we will obtain your consent before sending those communications.

You can unsubscribe from marketing communications at any time.

4. Our Lawful Bases for Processing Personal Information

Where UK data protection law applies, we process personal information using appropriate lawful bases.

These may include:

Contract

We may process your information where it is necessary to enter into or perform a contract with you, such as processing and delivering an order you have placed.

Legal obligation

We may process your information where necessary to comply with a legal or regulatory obligation, including accounting, tax, fraud prevention, and other legal requirements.

Legitimate interests

We may process information where it is necessary for our legitimate business interests, provided that those interests do not override your rights and freedoms.

Examples may include:

  • Operating and improving our website

  • Preventing fraud and abuse

  • Maintaining website security

  • Providing customer service

  • Managing business records

  • Improving our products and services

Consent

Where required, we may rely on your consent, for example for certain marketing communications or non-essential cookies and similar technologies.

Where we rely on consent, you can withdraw your consent at any time.

Withdrawing consent does not affect processing that took place before your consent was withdrawn.

5. Cookies and Similar Technologies

Our website may use cookies and similar technologies.

Some cookies are necessary for the website to function, including cookies required for shopping cart, checkout, account, security, and basic website functionality.

Other cookies may be used for purposes such as:

  • Website analytics

  • Understanding how visitors use our website

  • Personalising website functionality

  • Advertising and marketing

  • Measuring advertising performance

Where applicable, we will ask for consent before placing or using non-essential cookies that require consent.

You can manage cookies through your browser settings and, where available, our website's cookie consent tools.

For more information about cookies used on our website, please see our Cookie Policy.

6. Who We Share Personal Information With

We do not sell your personal information to third parties.

We may share personal information where necessary to operate our business and provide our services.

Depending on how you interact with OMAO Collections, this may include:

Ecommerce and website service providers

We may share information with providers that host, operate, maintain, or support our online store and website.

Payment providers

Payment information may be shared with payment processors and financial service providers so that payments can be securely processed.

Delivery and fulfilment providers

We may provide necessary customer information to delivery companies, carriers, fulfilment partners, warehouses, or suppliers where required to deliver your order.

Technology and service providers

We may use third-party providers for services such as:

  • Website hosting

  • Website security

  • Customer support

  • Email communication

  • Analytics

  • Fraud prevention

  • Marketing

  • Advertising

  • Technical support

These providers may process personal information on our behalf where necessary to provide their services.

Legal and regulatory authorities

We may disclose personal information where required by law, legal process, court order, government authority, or where necessary to protect our legal rights, customers, business, or property.

7. International Transfers

Some of our service providers may process personal information outside the United Kingdom.

Where personal information is transferred outside the UK, we will take appropriate steps to ensure that the transfer is carried out in accordance with applicable UK data protection law.

Depending on the circumstances, this may include relying on an adequacy decision or using appropriate safeguards for international transfers.

8. How Long We Keep Your Information

We keep personal information only for as long as reasonably necessary for the purposes for which it was collected, including to:

  • Provide products and services

  • Complete transactions

  • Maintain business and transaction records

  • Resolve complaints and disputes

  • Prevent fraud

  • Comply with legal, accounting, and tax requirements

  • Establish, exercise, or defend legal claims

The exact retention period depends on the type of information and the reason we need it.

When information is no longer required, we will securely delete it or anonymise it where appropriate.

9. Your Data Protection Rights

Depending on the circumstances and applicable law, you may have rights regarding your personal information, including:

  • The right to access your personal information

  • The right to have inaccurate information corrected

  • The right to request deletion of your personal information

  • The right to request restriction of processing

  • The right to object to certain processing

  • The right to data portability where applicable

  • The right to withdraw consent where processing is based on consent

  • Rights relating to certain automated decision-making and profiling

These rights are not absolute and may be subject to legal conditions and exceptions.

10. How to Exercise Your Rights

If you would like to exercise your privacy rights, please contact us:

Email: omaoltd@gmail.com
Phone: +44 7405 430016

Please provide enough information for us to understand your request and verify your identity where reasonably necessary.

We will handle your request in accordance with applicable data protection law.

11. Direct Marketing

If you choose to receive marketing communications from us, we may send you information about products, promotions, special offers, new collections, and other OMAO Collections updates.

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in the email or by contacting us at:

omaoltd@gmail.com

We will not continue sending marketing communications where you have validly opted out, except where another lawful basis permits us to contact you.

12. Children's Privacy

Our website is intended for general consumers and is not specifically directed at children.

We do not knowingly collect personal information from children where such collection is prohibited by applicable law.

If you believe that a child has provided us with personal information improperly, please contact us so that we can review and, where appropriate, delete the information.

13. Data Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration, or disclosure.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

You should also take reasonable steps to protect your own account information and passwords.

14. Third-Party Websites

Our website may contain links to third-party websites, services, social media platforms, payment providers, or other external websites.

We are not responsible for the privacy practices, security, or content of third-party websites.

We recommend reviewing the privacy policy of any third-party website before providing personal information.

15. Fraud Prevention and Website Security

We may process information to identify, investigate, and prevent fraudulent transactions, abuse, suspicious activity, and other security threats.

This may involve sharing relevant information with appropriate service providers, payment processors, fraud prevention services, or law enforcement authorities where legally permitted or required.

16. Automated Decision-Making and Profiling

We do not intend to make decisions based solely on automated processing that produce legal or similarly significant effects on you.

Some third-party services we use may use automated systems for purposes such as fraud detection, advertising measurement, personalisation, or analytics.

Where applicable, information about such processing will be provided in the relevant service's privacy information.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, services, technology, or legal requirements.

When we make changes, we will update the "Last updated" date at the top of this page.

We recommend checking this page periodically for the latest information about how we handle personal information.

18. Complaints

If you have a concern about how we use your personal information, we encourage you to contact us first so that we can try to resolve your concern.

OMAO LTD
Email: omaoltd@gmail.com
Phone: +44 7405 430016
Address: 20 Wenlock Road, London, England, N1 7GU

You also have the right to complain to the UK's data protection regulator, the Information Commissioner's Office (ICO).

You can find information about making a complaint on the ICO's website.

19. Contact Us

If you have any questions about this Privacy Policy or how OMAO Collections handles your personal information, please contact us.

OMAO LTD
Company number: 16749048

Website: https://omao.store/
Email: omaoltd@gmail.com
Customer Support: +44 7405 430016
Address: 20 Wenlock Road, London, England, N1 7GU

We aim to provide clear and transparent information about how your personal information is used and protected.